26
Aug

As most of you know I run the Association of Computer Repair Business Owners. Well for some reason Yext has decided to continue their sales strategy by calling members and saying they are somehow associated with the Association. This could be no further from the truth. They have said previously "they were working with the ACRBO to find local PC repair shops", they also have said "ACRBO provided me with your contact information".  Lastly the claim was "since the majority of our techs are ACRBO members". Well none of those statements are true. I could be wrong but this is not the correct way to gardner a realtionship that you plan on lasting.  Starting off with a lie to obtain business is  pretty much wrong on all levels. So once again I call Yext www.yext.com and talk to them about this and the practices [+]

22
Aug

Started receiving these new e-mail scams just this week. I must admit I almost fell for it. Was using my new iPhone (yes it drops calls) and saw this email that had a "subject" line of:  "David Beckham died" I thought to myself  "wow, I wonder what happen", now this is the normal thought most people would have and that is exactly what the email is hoping for. But, once you open the email there is an attachment typically titled "news.zip"... And it had content in the email that said: "Brad Pitt died along with 34 other people when the Air Force CT-43 "Bobcat" passenger plane carrying the group on a trip crashed into a mountainside while approaching the Dubrovnik airport in Croatia during heavy rain and poor visibility.  Please see attachment" Once I saw what it said and the attachment then I knew [+]

20
Aug

I was recently contacted by a computer business owner in regards to joining the Associaton of Computer Repair Business OWners (acrbo.com). The reason they contacted me was they had tried to join a forum for computer business owners and was declined due to not being registered in their state for at least one year. So the question to me was "Is there a requirement that one has to be registered in their state for a year"?, "Or any other requirements"? Now this made me thing "Maybe we need some stringent requirements"....But, then reality set in and I realized no we don't. The Association is for all business owners that feel as though they might benefit from the Association or feel that they can contribute to the Assocation. If you want to call it a "requirement" you can but what we do [+]

19
Aug

Recently started getting a few calls into the shop from a person that said he was part of the "Verizon Win Back Team". I have never heard of such a thing. So after letting him call a few times I decided to take the call. Come to find out what Verizon does is have a team and they are the "Win Back Team" and it's for getting customers that have left advertising with Verizon Superpages to come back to them. No to me this really does not make much sense, so in my mind I try to rationalize it out. If in my business I lose a customer due to something I did then I really do not think i'll call them and tell them I am part of the "Win Back Team". In business you typically get one chance to [+]

Paradigm Shifts for Techs Part 5:  Cheap Clients-hardware is a commodity, excellent customer service is not By Derek Iannelli-Smith, IT Strategist, Progressive Integrations, Inc., Question:  What do you think my approach should be to introducing this new service (managed services) to "cheap" customers? You make some great points, and I am quite familiar with them.  Considering most of our clients are consumers, I hear them regularly, which is why educational marketing is the key (http://computerrepairblog.com/paradigm-shifts-for-techs-educational-marketing.html).  Nickel-and-diming clients are easily handled with proposals/quotes, and a good disclaimer statement upon acceptance of 80/20, for instance my proposals and quotes state:  “If you accept this proposal/quote, we require 80% up front and 20% upon completion of the project.  If you would like to pay by credit card, we can also accommodate that for you, please touch base with billing/finance to work out details.”  Why do I do [+]

10
Aug

Been getting these emails recently from Fast Certifications .  Here is the way it works: "100% Pass Without Any Test (exam) Or Study, Our professionals will help you to take your tests (exams) In pearson VUE and Thomson Prometric. No risk, payment through Paypal, moneygram, western union, Moneybookers, Xoom.com and bank wire transfer. Check your Results on Vendor official website first, then pay Us. " Now after you pay the money you can login to Pearson Vue or Prometric and see your test results. I have no doubt that you will pass the test. I also have no doubt that you "WILL" get caught.  It might not be that day, but you will be caught doing this.  Actually I am really not sure how exactly they are pulling this off.  Some test require you to sign and have a picture taken. Now [+]

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